Our mission is to help people to discover new, scientifically-based ways to improve the quality of their lives through the power of sleep. To accomplish this mission, we combine breakthrough educational sleep technology and tools with proven coaching methods from both sleep science and behavioral science.

We believe that companies should be built on a solid foundation of consumer insights and needs-based ideas, and on innovation, ethical values, and the right team of caring and responsible people. We developed our mission knowing it will shape the future of the company and help us focus on what is important - educating and motivating our customers to get a better night's sleep so they can feel their best.

The Zeo Story

Zeo Inc. was originally started by a group of sleep-deprived students at Brown University.  Looking for a way to fight grogginess and perform at a higher level during the day, they learned that the stage of sleep from which a person awakens has a huge influence on how that person feels in the morning.  So, they developed a comfortable way to track sleep and help people wake up "on the right side of the bed."

When consumers tried our new way to wake up, they became fascinated with their personal sleep data and asked us for more sleep education and sleep tips. That's when the idea of Zeo sleep management was born. Creating Zeo required more than five years of engineering innovation and rigorous consumer testing, all the while incorporating cutting-edge knowledge from the field of sleep science. Throughout this process, as a consumer products and services company, we've maintained our steadfast commitment to listen to people's needs, questions, and hopes about better quality sleep.

On September 26, 2011, Zeo launched the mobile version of its new Zeo® Sleep Manager™ consumer product line.  Zeo Sleep Manager Mobile allows consumers to track both their sleep quantity and sleep quality in the comfort of their own beds and also helps people manage and improve their sleep using their iPhone, iPod Touch, iPad, and popular Android-based smartphones.  Zeo Sleep Manager is the only consumer sleep tracking system with scientifically-proven accuracy that measures actual sleep phases, including Light, Deep and REM sleep, providing a complete and accurate picture of users’ sleep.  Zeo Sleep Manager Mobile then sends sleep data directly to users’ smartphones, which then sync automatically to their online Zeo accounts, so they can easily access online analytical tools and customized expert guidance to help them improve their sleep.

Founders

Among the initial group of sleep-deprived students at Brown University were the three founders below. 

Ben, Eric, and Jason began Zeo with a passion for harnessing the science of sleep in everyday life.

Jason Donahue Co-Founder & VP, Zeo Brand Management
Ben Rubin Co-Founder, Chief Technology Officer
Eric Shashoua Co-Founder

Partners

Strategic alliances are an important part of Zeo Inc. We carefully select our partners and seek to work with best-of-class leaders in research, technology, marketing, and other complementary fields.

To learn more about collaborating with Zeo, contact us at partners@myzeo.com.